robot vision-Fashion superstars show importance of taking pleasure seriously

robot vision-Fashion superstars show importance of taking pleasure seriously

Finding pleasure can be a serious task, especially for influential names in contemporary fashion, who are often busy juggling several work commitments at a time.

One can only wonder what could bring pleasure to Alexander Wang and Bella Hadid, two of contemporary fashion's brightest lights.

 

Repost from @alexanderwangny. Thanks @bellahadid and @alexanderwangny for joining us at #MagnumCannes. #TakePleasureSeriously

A post shared by Magnum Ice Cream (@magnum) on May 23, 2018 at 10:59am PDT

The MagnumxAlexander Wang event in Cannes gave us a glimpse on how this duo takes pleasure for themselves seriously. They were spotted enjoying themselves crafting their own Magnum bars, proving that indulgence comes from the care and attention to elevate experiences.

 

Repost from @alexanderwangny at our #MagnumCannes Dipping Bar. #TakePleasureSeriously #icecream

A post shared by Magnum Ice Cream (@magnum) on May 20, 2018 at 7:32am PDT

The Taiwanese-American designer and the supermodel brought the elegant vibes of the catwalk to the launch of Magnum's #TakePleasureSeriously campaign in Cannes last May.

This, according to Wang, is their way of emphasizing the importance of taking pleasure seriously, which is tantamount to the effort that Magnum puts in their craft. 

"The collaboration with Magnum has been all about pleasure and indulgence," Wang said. "It’s great to collaborate with Magnum on this campaign, showing people the importance of pleasure in life." 

 

We partnered with world renowned designer @alexanderwangny to create a sleek, stylish cooler bag. Excellent for enjoying a rich, indulgent, perfectly chilled Magnum #icecream on the go. #TakePleasureSeriously #MagnumCannes

A post shared by Magnum Ice Cream (@magnum) on May 14, 2018 at 11:05am PDT

He also encouraged everyone to pursue their passion and find pleasure in what they do. 

"Everyday, if you're not having fun or enjoying what you do, then it’s just not worth it," Wang quipped. 

 

@bellahadid takes pleasure seriously with her bespoke #DreamMagnum design at #MagnumCannes.

A post shared by Magnum Ice Cream (@magnum) on May 21, 2018 at 7:01am PDT

Hadid also said that indulging in pleasure is imperative from time to time, especially because the world of modeling can be chaotic.

"I appreciate the pleasures in life and am not afraid to indulge in between the chaotic pace of modelling," she said. 

In between red carpets and catwalks, Hadid takes time to do things that she loves. "Eat ice cream a lot. Always remember to take time everyday to do something for yourself and just keep yourself happy," she said.

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